Tag Archives: Check-In
Hospitality Industry Technology Solutions: New California Hotel Features “Virtual Check-In System” Utilizing Tablets For Reservations And Services; Apple TVs Synch To Guests’ iPhone And iPad Applications
“…virtual hotel check-ins (feature) a Cool Concierge which bypasses the human version of concierge or front desk service…guests use the tablet-system themselves to look up directions, phone numbers, make reservations, check their in-flight status and print boarding passes…(the hotel’s) Smart Check-In also allows guests to bypass the front desk and straight to their rooms using radio frequency technology or RFID, or wireless, non-contact systems…”
A new hotel that heavily favors Apple users — and could alienate their Android market base — has opened steps from the Apple’s brain center in Cupertino, California.Â All 123 rooms atÂ Starwood Hotels & Resortsâ€™ Aloft Hotels, whose tagline is â€œstyle at a steal,â€ will feature Apple TVs that can sync with guestsâ€™ iPhones, iPads or iPod Touch devices and their personal iTunes accounts.
Guests can choose among movie titles from iTunes, connect to Netflix for films, or Hulu for TV shows, and play their personal videos and photos on the in-roomâ€™s 42-inch LCD flatscreen TV.
As pointed out by CNET, itâ€™s not the first time a hotel chain has opted to go with Apple TVs for their in-room entertainment. Staybridge Suites in Londonâ€™s Olympic Village was also outfitted with the small, portable devices which enable guests to access their personal iTunes accounts.
Hospitality Industry Technologies: Surveys Show Hotel Guests Will Want "Self-Service And Kiosk Check-In" Options
Â “…A survey found 70 per cent of airline passengers want more self-service options through internet, kiosk and mobile phone applications…”
“While online booking and check-in are nearing their full potential, there is now clear demand from the travelling public for self-service..”
Hotel Industry Guest Security Management: Hotel In Sweden Launches First Pilot Of Mobile Phone-Enabled “Keyless Entry And Check-In/Check-Out” Technology Using “Near Field Communication (NFC)” (Video)
Â NFC, Near Field Communication, is a short-range wireless communication technology standard that enables the exchange of data between devices over up to a 10 cm distance. Applications include contactless transactions such as payment and transit ticketing, keys, data transfers including electronic business cards, and access to online digital content.
A worldâ€™s first pilot is starting at the Clarion Hotel Stockholm in Sweden. ASSA ABLOY, Choice Hotels Scandinavia, TeliaSonera, VingCard Elsafe and Venyon, a fully owned subsidiary of Giesecke & Devrient, have joined forces to replace hotel room keys with NFC-enabled mobile phones. The technology makes it possible for hotel guests to check-in and out using their mobile phones.Â
The goal of the pilot is to get feedback from guests and employees using the NFC phones for a variety of services. Guests will be able to check in to the hotel and receive the hotel room key directly onto their mobile phones before arriving at the hotel. Guests can also access other services via their mobile, and on departure, the check-out process using the phone promises to be easy and stress-free.
The technology also increases security. If a mobile phone is lost, the access credentials can be revoked remotely and then reissued. This makes it impossible for unauthorized people to use a lost or stolen NFC mobile phone.
Hotel Industry Guest Relations: Hotels Will Increasingly Opt For “Check-In Kiosks” To Provide “Cozy, One-On-One Welcomes” To Improve Guest Satisfaction
Â The key is removing the barrier between the guest and the hotel â€” be it for better service, streamlining, experience or profit. The sitting-behind-a-desk days are not what travelers want,â€ Sinclair said. â€œHowever the hotel chain chooses to roll it out â€” kiosks, check-in pedestals, tablets or iPads â€” you walk to the lobby and whoever you speak to can handle your entire needs …
â€œTraditional front desks, however, may be destined for a scrap heap teeming with bygone lobby fixtures like key boxes, desk bells and hat racks. Some mid-market chains already are dumping imposing check-in counters for cozy, one-on-one welcomes or for virtual check-ins through kiosks or mobile devices.
When Sherry Richert Bulel entered the Andaz West Hollywood in February, she was greeted by a â€œhostâ€ who offered her wine, a comfy chair and room selection via his laptop. â€œThere was no looming desk between us to indicate that he was the hotel staff and I was the guest,â€ said Richert Bulel, author and founder of simplycelebrate.net, which creates tribute books for special occasions. â€œI immediately relaxed.â€
In addition to Andaz, Courtyard by Marriott has renovated 201 of its 800 U.S. lobbies, swapping its standard front desks for smaller â€œwelcome pedestalsâ€ that allow clerks to step out to meet patrons, then step back to check them in. Courtyard will finish the makeover by 2013.
Meanwhile, Starwood has used one of its urban-style Aloft hotels to test a tech-driven welcome service. Several thousand customers who already carried Starwood Preferred Guest cards were texted their room numbers before arriving at the Aloft Lexington in Massachusetts, allowing them to bypass the front desk and head to their floor.Â
FITs, or Free Independent Travelers. In general, FITs have above-average income, prefer to roam alone, in small groups or as couples, avoid tourist tracks, research their explorations via their mobile devices, and spend freely. They are, Sinclair said, â€œnow the dominant market traveler being sought after by most major brands.â€ FITs, experts believe, prefer hotels that offer texted check-in codes or lobby kiosks that spit out room keys. So how long until old-school front desks vanish from most or maybe all mid-market hotels?