Tag Archives: Facebook

by | July 30, 2014 · 8:38 am

Hospitality Industry Management Update: “8 Ways to Improve Guest Satisfaction”

“…The days are gone, Craig said, when travelers respond to “fantasy photos and fairy-tale descriptions on a website.Happy travelers If you don’t deliver on your promises, guests will be disappointed and that leads to backlash…it doesn’t matter whether operating a 2-star, 3-star or 5-star star hotel, it’s important to strive to exceed expectations. He said all guests arrive with expectations, so operators have a choice…”

An organized and diligent approach to the management of social media and online reputation is a sure way to improve a hotel’s guest satisfaction scores, speakers said Tuesday during a webinar.

“We have very discerning guests with high expectations, so online reputation management is very important in the luxury hotel segment in which we operate,” said Anna Kavelmann, corporate coordinator of digital strategy for Geneva-based Kempinski Hotels, during a webinar titled “Guest satisfaction: 8 best practices,” hosted by ReviewPro.

For more: http://bit.ly/1AyPphH

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by | July 8, 2014 · 9:00 am

Hospitality Industry Technology Update: “Perch App Helps Hotels Track Competitors”

“…While Perch is geared toward small businesses in general, Evans says it has proven to be particularly beneficial to hotel owners and managers.perch Users can stay connected with the community by watching local hotels, restaurants, and venues to discover events and activities happening nearby…”

Social media offers hotel owners and managers a wealth of information at their fingertips, but being able to access it all can be a challenge. With so many outlets that allow guests to share pictures and thoughts about a hotel—Facebook, Twitter, Yelp, and Instagram, just to name a few—it’s virtually impossible for one individual to keep track of everything that’s posted online.

For more: http://bit.ly/VVryt4

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by | March 27, 2014 · 9:11 am

Hospitality Industry Technology Update: “Managing by Text: Using Tech in Back of House”

“…For many hotels, it starts on the guest services side. For example, guests who need assistance can send a text that will be routed directly to the appropriate department, such as engineering or roomservice.Image This simple interaction already removes a traditional element of hotel operations—the front desk—from the equation. From there is a progression for hoteliers to use similar methods to communicate internally among staffers…”

Hoteliers are increasingly using electronic formats such as text, email and FaceTime for back-of-house communications, and are finding the strategy is both highly effective and cost-efficient. Just like in the front of the house, where guests increasingly rely on phones and handhelds while traveling, mobile devices are now becoming critical for back-of-house operations, according to sources.

With cellphones essentially ubiquitous and younger staffers particularly reliant on them, many hoteliers are smartly tapping into this technology base to replace outdated procedures, reshaping everything from staff meetings to service calls.

For more: https://www.hotelnewsnow.com/Article/13408/Managing-by-text-Using-tech-in-back-of-house

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by | March 19, 2014 · 8:45 am

Hospitality Industry Social Media Update: “10 Social Media Strategies For 2014”

“…Marketers can’t simply create a Google+ account and be done with it, however, she said. Similar to Facebook or Twitter, the platform needs a constant stream of fresh contentImage…Online marketing should be as transparent as possible, Gutman said. Better to be honest and upfront than to fool guests at point of purchase and have them tweet their discontent when they arrive on property…”

GLOBAL REPORT—With the new year comes new strategies, and the evolving arena of social media is no different.

 The ultimate goals of those strategies, however, remains the same, said Daniel Edward Craig, founder of online reputation management firm Reknown and moderator of the webinar “Top social media strategies for 2014,” hosted by ReviewPro.

The first of those objectives is to increase brand awareness. The second is to enhance guest satisfaction. Last but not least is to drive revenue.

To help hoteliers reach them, Craig and his panel shared 10 social media strategies to adopt in 2014.

For more: http://www.hotelnewsnow.com/Article/12811/10-social-media-strategies-for-2014

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by | May 28, 2013 · 5:59 am

Hospitality Industry Crime Solutions: Alaska Restaurant Uses “Facebook Posting” To Track Down Thieves Who Broke Into Company Freezer

“…In Facebook postings that began Saturday morning, the owner of Kriner’s Diner said they had surveillance camera footage of a car and at Restaurant Social Media Helps Find Thievesleast two suspects who, the diner’s owner alleges, broke into the company freezer just before 5 a.m. Saturday…Once the pictures hit the web, they spread rapidly online. The operator of the diner’s page said just one picture was shared nearly 48,000 times within 24 hours of being posted…”

The owners of a Midtown restaurant are crediting social media with helping nab the suspects who stole meat from the company freezer. The payoff came Sunday, just after noon, when Kriner’s Diner updated its Facebook page, writing that “Facebook friends” had spotted the car in question and called the police, resulting in an arrest.

It’s a call the restaurant’s owner said wouldn’t have happened without the postings on social media.

“I had mentioned what had happened on my page, and you know, tips just started pouring in and people wanted to help,” Andy Kriner said Monday. “I posted it on our Kriner’s Facebook page and within 30 hours, they were in custody.”

Kriner said he uses the social network often, posting specials and other information about his restaurant, but never before had he used it like this.

“An average post of mine has 1,500 views, and I have a lot of people go on there day to day just to look at our lunch specials,” he said. “I think that this probably had a lot to do with it.”

Kriner said he couldn’t comment on the details of the still-active investigation—he declined to disclose just how much meat or what other products were stolen, nor how many suspects had been arrested—but he said the postings on Facebook played a vital role making the arrest.

For more:  http://www.ktva.com/home/outbound-xml-feeds/Facebook-Helps-Nab-Suspect-in-Freezer-Theft-209112041.html

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by | April 8, 2012 · 7:02 am

Hospitality Industry Theft Risks: Florida Hotel Employee Charged With Stealing $500 Of "Dom Perignon Champagne"; Picture Posting On "Facebook" Leads To Arrest

“…an employee at the hotel discovered pictures on a Facebook page of a former night auditor and a friend holding Dom Perignon champagne bottles with the caption: “Hey, we’re having Dom in the morning!”

The security cameras had been turned off at the time of the theft, according to a subsequent investigation.

A Panama City Beach hotel reported the theft of $500 of Dom Perignon champagne in February after an inventory of supplies showed three bottles were missing, according to a news release from the Bay County Sheriff’s Office.

The hotel manager ID’d the man as Jonathon Appleby, a former night auditor at the hotel. Appleby had access to the cooler with the champagne and to the security cameras while he was employed an investigation determined.

For more:  http://www.sun-sentinel.com/news/strange/sfl-champagne-20120408,0,4727820.story

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by | · 7:02 am

Hospitality Industry Theft Risks: Florida Hotel Employee Charged With Stealing $500 Of "Dom Perignon Champagne"; Picture Posting On "Facebook" Leads To Arrest

“…an employee at the hotel discovered pictures on a Facebook page of a former night auditor and a friend holding Dom Perignon champagne bottles with the caption: “Hey, we’re having Dom in the morning!”

The security cameras had been turned off at the time of the theft, according to a subsequent investigation.

A Panama City Beach hotel reported the theft of $500 of Dom Perignon champagne in February after an inventory of supplies showed three bottles were missing, according to a news release from the Bay County Sheriff’s Office.

The hotel manager ID’d the man as Jonathon Appleby, a former night auditor at the hotel. Appleby had access to the cooler with the champagne and to the security cameras while he was employed an investigation determined.

For more:  http://www.sun-sentinel.com/news/strange/sfl-champagne-20120408,0,4727820.story

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by | March 3, 2012 · 6:56 am

Hospitality Industry Social Media Risks: Hotel Management Faces Legal Issues With Regard To "Relationships" Of Employees Discovered On Facebook

While platforms such as Facebook and Twitter present new opportunities for training and engaging with employees, they also bring new challenges and wrinkles to the age-old workplace policies and practices…(such as)… two of your most exemplary employees who work the front desk..(who)… one day via a Facebook update… entered into a relationship despite your hotel’s strict policy against it…”

“…A user who posts something on Facebook without the proper security filters does so with no expectation of privacy…”

The above scenario was one of many social-media quandaries presented during a table-top summit Tuesday at the 6th Annual HR in Hospitality Conference & Expo.

In this situation, you could fire Johnny, according to Gregg Gilman, an attorney with New York-based Davis & Gilbert LLP. A user who posts something on Facebook without the proper security filters does so with no expectation of privacy, he said. Thus, you treat the case as if you discovered the illicit relationship in one of the “old-fashioned” ways, such as hearing about it from another employee or observing certain tip-offs. 

“You have this new medium, but the same old rules apply,” Gilman said. “… If you operate by those rules, you’re going to be OK.”

Robert Mellwig, VP of HR for Englewood, Colorado-based Destination Hotels, agreed. “We don’t want to get distracted around the technologies,” he said. “… It could easily happen in any other form.”

Where an employer might get into trouble is if they “friend” an employee on Facebook under false pretences for the sole purpose of uncovering activity that runs counter to workplace policy, Gilman said.

For more:  http://www.hotelnewsnow.com/Articles.aspx/7665/Social-media-brings-new-legal-issues-to-hotels

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